APRA’s Online Education Center 

Plan your way to success: Tailor the APRA education you know and trust to meet your training needs. How it works:

  1. Determine your area of interest
  2. Find your experience level
  3. Choose your educational delivery format

The links at left show education by topic area, and each topic page includes links to view education by experience level. Read on for a full explanation of topic areas, experience levels and delivery formats.

1. APRA Topic Areas
Use navigation at left to view current offerings in each of the following areas.

Advanced Research
Topics and techniques that encompass best practices, emerging technologies, financial analysis and comprehensive issues targeted to researchers with more than three years of experience and directors and managers of research who are interested in staying abreast of contemporary issues and research methods.

Information dedicated to research, management and fundraising issues surrounding the planning, implementation and management of campaigns.

Data Analytics
Focused on inference and processes of deriving conclusions from information in data to support an information driven decision culture. Includes discovery, statistics, data quality issues, high dimensional data mining, data visualization, predictive modeling, database management, implementation, information theory and the overall trends in the market.

Education addressing topics that are unique and pertain specifically to research and fundraising in healthcare organizations.

Management and Professional Development
Sessions to strengthen leadership, problem-solving, communication and management skills, and address program management, staff supervision and organizational development.

Member and Cause-Related Organizations
Addresses topics that are unique and specifically pertain to research and fundraising in non-educational, member and cause-related organizations (typically comprising arts, human services, environmental, religious and national organizations).
Prospect Identification
Practices and techniques for identifying new prospects using data sources, and techniques to provide critical and initial prospect information for future successful cultivation and solicitation strategies.

Relationship Management
Information for individuals and managers engaged in relationship management and prospect tracking systems including database management, data analysis and reporting.
View the Relationship Management offerings currently available >>

Research Fundamentals
Basic research topics and techniques that encompass essential skill development and common approaches to research activities. Topics are targeted to researchers with less than three years of experience and non-researchers interested in learning more about the essential functions of research in the development process.

Curriculum education showcasing trends and technology to keep a pulse on the latest industry developments. Includes new offerings in research technology, data analytics, campaign trends and innovative tips on prospect identification and data mining.

2. Experience Levels

Sessions intended for those seeking an introduction to best practices and methodologies or additional insight into the subject matter. Sessions at this level are designed to provide fundamentals.

Sessions intended for professionals with some Development experience who want to enhance their skills, master more complicated techniques and gain an in-depth understanding of best practices and methodologies.

Sessions intended for seasoned professionals who want to strengthen their management and leadership skills, foster strategic partnerships, and refine problem-solving techniques often required in advanced positions.

3. Delivery Methods

OnlineCurriculum.jpgAPRA Online Curriculum
On-demand, recorded Webcasts offering fundamental learnings for fundraising research professionals active in a range of organizational and office settings. Providing content essential for all research professionals, as distinguished by experience level, each session focus on a topic area within the APRA Core Curriculum. Available via downloadable Windows media file (.wmf)
Member price: $49 • Non-member price: $79

ConfOnDemand.jpgAPRA Conference On-Demand
Recordings of sessions delivered at past APRA Annual International Conferences are available via downloadable
Windows media file (.wmf). This includes highly rated sessions from the 2009, 2010 and 2011 conferences.
Member price: $49 • Non-member price: $79


SolutionsShowcase.jpgOnline Solutions Showcase
Commercial education or training for specific products and/or services. An opportunity to gain exposure to new tools and technologies, these sessions are presented by vendors who offer and/or support the featured products and services. Solutions Showcase sessions are open to APRA members only, who register and attend the live webcast and access the recording at no charge.  Non-members can access the recording post-webcast. 
Member price: Free • Non-member price: $39