The OKR methodology strategically shifts the focus from individual fundraising goals to broader team goals, to create long-term success. Learn why this goal-oriented method is quickly gaining traction in prospect management. Read the feature.
An Interactive Guide to Prospect Development Site Visits
By Lindsey Nadeau, George Washington University
Stuck and need a new perspective? Site visits are a great opportunity to network and gain inspiration. Check out our interactive guide to understand the building blocks and benefits of this valuable activity.
Overcoming Prospecting Challenges with Text Mining
By Jeremy Wrinkle, Creighton University
When tasked with challenging prospect searches, it’s best to start with a plan. Learn how Jeremy Wrinkle dove into text mining and web scraping to research a specific group of donors, what he learned and how you can replicate the process.
The Power of Income Psychology on Giving Capacity and Inclination
An interview by Lindsey Nadeau, George Washington University, featuring Amy Begg, Harvard University
Income psychology plays a significant role in when and how much high-income earners donate. Learn more from this conversation with Amy Begg, managing director of prospect management at Harvard.
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