When the prospect management, research and analytics team at the University of Virginia experienced substantial growth, they recognized the importance of supporting advancement in their goal-setting process. Leveraging their diverse expertise and industry best practices, they developed a new, comprehensive process to assist development officers in this critical task.
In the final installation of this article series exploring the origins of a common industry benchmark for major gift officer portfolio size, author Juliet Carpenter shares real-world examples of organizational portfolio targets.
As corporate giving and community partnerships continue to grow, how can your organization adapt prospecting strategies to keep up with an ever-changing economy? In response to this question, the team at Phoenix Children's challenged themselves to tap into local business generosity.