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Consent and Ethical Data Storage: What Can We Learn From GDPR?
Data Science · Ask the Ethicist
Consent and Ethical Data Storage: What Can We Learn From GDPR?
By The Apra Ethics & Compliance Committee | May 29, 2025
Affinity Scores: Ranking Prospect Engagement for Improved Strategy
Data Science · Predictive · Analytics · Article · I · Small/Medium · Health Care
Affinity Scores: Ranking Prospect Engagement for Improved Strategy
By Chris Copsey | May 15, 2025

Have you ever looked at a list of prospects and thought: “Gosh, I wish there was a way to segment these prospects by their relationship to my organization?” Well, you're not alone! Learn how affinity scores can augment the scores you're already using to improve prospect targeting — and get ready for Plug In to Small Shops on May 20-21.

KPIs: Every Goal Needs a Guide
Data Science · Analytics · Reporting · Benchmarking · Case Study
KPIs: Every Goal Needs a Guide
By Bianca Eakes | May 01, 2025

Faced with economic uncertainty and rising philanthropic goals, the Kansas State University Foundation is rethinking the fundraising pipeline — shifting from traditional metrics to predictive KPIs that drive donor engagement and retention. Discover how their data-driven approach is transforming strategy in real time.

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