In the increasingly competitive world of fundraising, nonprofit professionals are constantly searching for ways to maximize the impact of their efforts. This article from Kyle Curry and McCurdy Williams of Windfall explores the value of using wealth screening data to build a strategic, data-driven fundraising plan to help you engage the right donors at the right time, with the right ask.
For organizations aiming for 100% staff giving, setting a universal participation goal might seem like a smart strategy — but is obligation an ethical fundraising practice? The Apra Ethicist weighs in on the pressure staff participation campaigns create and how to set fair expectations with leadership.
The University of Iowa Center for Advancement transformed its fundraising strategy with a data-driven goal-setting system that balances collaboration, performance and adaptability. Based on the Plug In to Metrics 2023 presentation "Metrics 201: Refining Metrics Over Time," the team shares lessons from their innovative approach to metrics to inspire your own organization’s success.