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Navigating the Surge: Transforming Crisis-Driven Donations into Actionable Intelligence
Prospect Research · Prospecting · Screening · Major Giving · Institutional · Article · Case Study · II · Large · Cause-Related
Navigating the Surge: Transforming Crisis-Driven Donations into Actionable Intelligence
By Jennifer Huebner | March 20, 2025

Recent natural disasters like the California wildfires have demonstrated that organizations dedicated to providing relief efforts often experience a surge in the number and size of gifts during headline crises. This case study of two nonprofit organizations — Humane World for Animals and Doctors Without Borders — provides insights for other prospect development professionals on navigating a surge of emergency-driven prospects at their own organizations.

4 Ways to Prioritize and Segment Your Nonprofit Donor Database
General Fundraising · Prospect Research · Prospecting · Screening · Prospect Engagement
4 Ways to Prioritize and Segment Your Nonprofit Donor Database
By Kyle Curry | March 13, 2025

In the increasingly competitive world of fundraising, nonprofit professionals are constantly searching for ways to maximize the impact of their efforts. This article from Kyle Curry and McCurdy Williams of Windfall explores the value of using wealth screening data to build a strategic, data-driven fundraising plan to help you engage the right donors at the right time, with the right ask.

Be Prepared for Millennial Major Donors
Relationship Management · Education · Health Care · Cause-Related · Social Services
Be Prepared for Millennial Major Donors
By Sarah Landman | September 12, 2024

With career advancements and the impending $30-70 trillion wealth transfer, millennials in your database have the potential to make significant contributions to your nonprofit, both now and in the near future. Author Sarah Landman shares the defining dynamics of their giving habits and strategies nonprofits can employ to engage this influential cohort. 

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