In the wake of the disappearance of institutional DEI initiatives across higher education and healthcare, prospect development professionals can still actively embody inclusive principles. In the latest Connections article, Anthony Parrish of the Apra DEIBJA Committee shares discrete, actionable steps researchers can take in their daily workflow. From driving diverse prospect discovery and checking real estate data biases to adjusting capacity rating models and identifying "left-out" constituencies for engagement, small changes can make a major impact.
Struggling to explain prospect research to a new hire or wondering where to start with a donor record? Read the latest from Connections as Laurie Holmes previews Apra Fundamentals: Prospect Research, taking place April 7–9. This virtual program demystifies the research lifecycle—from capacity ratings to ethics—with practical, jargon-free instruction. Don’t miss the interactive courtroom-style debate on the ethics of AI! Register now to build your foundation.
Tired of vague or "overkill" research requests? Traditional models rely on gift officers to translate strategy into research deliverables, often leading to wasted time.
Stage-Based Research fixes this by mapping specific frontline needs to appropriate, right-sized intelligence at each donor cultivation stage. By prioritizing the purpose of the research, your team shifts from service provider to strategic partner, ensuring every effort is efficient, drives action, and scales your impact across the pipeline.