Have you ever looked at a list of prospects and thought: “Gosh, I wish there was a way to segment these prospects by their relationship to my organization?” Well, you're not alone! Learn how affinity scores can augment the scores you're already using to improve prospect targeting — and get ready for Plug In to Small Shops on May 20-21.
Faced with economic uncertainty and rising philanthropic goals, the Kansas State University Foundation is rethinking the fundraising pipeline — shifting from traditional metrics to predictive KPIs that drive donor engagement and retention. Discover how their data-driven approach is transforming strategy in real time.
The University of Iowa Center for Advancement transformed its fundraising strategy with a data-driven goal-setting system that balances collaboration, performance and adaptability. Based on the Plug In to Metrics 2023 presentation "Metrics 201: Refining Metrics Over Time," the team shares lessons from their innovative approach to metrics to inspire your own organization’s success.