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Prioritize Purpose with Stage-Based Research
Prospect Research
Prioritize Purpose with Stage-Based Research
By Catherine Flaatten | November 06, 2025

Tired of vague or "overkill" research requests? Traditional models rely on gift officers to translate strategy into research deliverables, often leading to wasted time.

Stage-Based Research fixes this by mapping specific frontline needs to appropriate, right-sized intelligence at each donor cultivation stage. By prioritizing the purpose of the research, your team shifts from service provider to strategic partner, ensuring every effort is efficient, drives action, and scales your impact across the pipeline.

From Opportunity to Impact: The Apra PD Lottery Winners Spotlight
Professional Development
From Opportunity to Impact: The Apra PD Lottery Winners Spotlight
By Stephanie Willis | October 23, 2025

Struggling with a tight professional development budget? You're not alone.

Discover how the Apra Foundation's new PD Lottery is bridging the gap, investing in the next generation of fundraising and prospect development professionals! This article shines a light on the seven inaugural winners who—thanks to a $2,500 prize covering registration, travel, and hotel—attended the Apra PD conference for the very first time.

Hear inspiring stories from winners like independent consultant Morgan Heck and Yale's Laurel Zhuang on how this opportunity boosted their skills, expanded their networks, and connected them with a vital community. Read about the impact of investing in professional growth and learn how you can help the Apra Foundation continue to fuel development across the field.

Affinity Scores: Ranking Prospect Engagement for Improved Strategy
Data Science · Predictive · Analytics · Article · I · Small/Medium · Health Care
Affinity Scores: Ranking Prospect Engagement for Improved Strategy
By Chris Copsey | May 15, 2025

Have you ever looked at a list of prospects and thought: “Gosh, I wish there was a way to segment these prospects by their relationship to my organization?” Well, you're not alone! Learn how affinity scores can augment the scores you're already using to improve prospect targeting — and get ready for Plug In to Small Shops on May 20-21.

MORE RECENT Articles from Connections
Prioritize Purpose with Stage-Based Research
Prioritize Purpose with Stage-Based Research
Reading Between the Lines: Bridging the Gap Between Prospect Development and Gift Officer Strategy
Reading Between the Lines: Bridging the Gap Between Prospect Development and Gift Officer Strategy
From Opportunity to Impact: The Apra PD Lottery Winners Spotlight
From Opportunity to Impact: The Apra PD Lottery Winners Spotlight
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